Sweat Pants Agency

Copy Examples

Emails Written to Convert.

We sweat every word, from subject line to final CTA, then use data to validate and scale. Because settling for mediocre copy isn't safe. It's expensive.

15 real campaigns. Curated by our copy team.

Cottonball — Order Confirmed
Telehealth · Skincare

Subject Line:You just made a great decision

Preview Text:Your order details are inside →

Cottonball

Order Confirmed

Coming Soon: Your Best Skin Yet

From our dermatologists to your doorstep.


Order Details

{{Dynamic order summary}}

View Your Order

What To Expect

  • Dermatologist Review: Your skin profile and goals will be carefully reviewed.
  • Fresh Blend: Your personalized formula will be made from scratch, ensuring potency and purity.
  • Fast Delivery: Most orders ship within 2 business days. We'll send the tracking details once it's en route.

We Love Talking Skincare

You can message your Cottonball dermatologist anytime through your portal. Or reach our Care Team directly at support@cottonball.com.

Contact Support
Cottonball — Welcome Flow Email #1
Telehealth · Skincare

Subject Line:Welcome to Cottonball skincare!

Preview Text:The best of Rx + OTC awaits →

Cottonball

Welcome Flow Email #1

Your Skin's Future Looks Bright

Cottonball was built on a simple belief: your skin deserves more than what you'll find on a shelf.

Create Your Personalized Formula

Every blend we create is prescription-grade and crafted to fit naturally into your life, your routine, and your vision of healthy skin.


Prescription Skincare Built Around You

Here's why we're different from every other brand out there:

  • Pure Rx Actives: 99% pure actives deliver results most brands can't match.
  • Best of Rx + OTC: Prescription strength meets premium skincare.
  • Hyper-Personalized from Scratch: Discover what your skin truly needs with our dermatologist-developed quiz.
  • Works With Your Faves: Don't give up your favorites. Our formulas work to enhance what you already love.
  • No Doctor's Visit Required: Board-certified dermatologists are at your service, without leaving your home.
Discover Your Personalized Formula

Your Skin Deserves More Than "Good Enough"

It deserves a formula all its own. That starts by telling us about your skin.

Create Your Personalized Formula
Hunt A Killer — Prime Day Sale Announcement
Subscription · Mystery Boxes

Subject Line:Prime Big Deal Days is slashing prices...

Preview Text:20% off our best-sellers on Amazon →

Hunt A Killer

Prime Day Sale Announcement

20% Off

It's Prime Time for Murder

Save 20% Now

Prime Big Deal Days have finally struck again. The victims? Two best-selling cases, their prices slashed in cold blood. But only on Amazon, and only until October 10 (if they make it that long).

We've got the evidence below. You might want to check it out, detective.


Death at the Dive Bar

Dive into a mysterious cliffside death and a town that wants you to stop asking questions.

Investigate on Amazon

A Wealth of Murder

Money can buy almost anything... but can it keep you from cracking this case?

Investigate on Amazon

The Crime Scene Closes Oct 10

Condition 1 — Weekday Flash+ Reminder
DTC · Outdoor Gear

Subject Line:15% OFF TODAY ONLY

Preview Text:This is not a drill...

Condition 1

Weekday Flash+ Reminder

Promo Bar: Free Shipping Over $200

24-Hour Flash Sale — 15% Off Everything

Code: Flash15

Shop Sale

Sale Ends Tonight

This is not a drill. We knocked 15% off:

Firearm Cases

Because your gear deserves better than your junk drawer.

Shop 15% Off

Camera Cases

Drop it, toss it, spill your coffee — your camera's covered.

Shop 15% Off

Storage Cases

Hide your sh*t like a pro. No nosy neighbors allowed.

Shop 15% Off

Lone Star Collection

Texas tough gear for people who don't do "fragile."

Shop 15% Off

Tick-Tock!

Sale ends in: [24 hour countdown timer]

Code: Flash15

Shop Sale
Completing the Puzzle — Launch — New Puzzles
DTC · Subscription · Family

Subject Line:Ready to get cozy again, puzzler?

Preview Text:4 fresh picks for you →

Completing the Puzzle

Launch — New Puzzles

A Recipe for the Perfect Fall

  • Apple Picking
  • Pumpkin Pie
  • Autumn Puzzles

Add a sprinkle of puzzle magic to the season while it lasts!

Join thousands of happy puzzlers who rent, return & repeat with Completing The Puzzle.

Start the Puzzle Quiz

Fall Family Favorites

On the menu: puzzles that pair perfectly with candles and cider.

  • Family Reunion Puzzle
  • Harvest Festival Puzzle
  • Harvest Days in Cove Point Puzzle
  • Apple Pie Kitchen Puzzle
Join to Rent

More Cozy Puzzles Coming Right Up

We're always serving up fresh new puzzles! Keep an eye on your inbox or click below to see the full collection.

See What's New

Free Shipping · Save Money & Space · 50,000+ Happy Puzzlers

TrimRx — Using Your Portal
Telehealth · GLP-1

Subject Line:Your TrimRX portal, explained

Preview Text:Everything you need in one place

TrimRx

Using Your Portal

Get To Know Your Portal

Your TrimRX portal helps you stay on track with your treatment. Easily access support, tutorials, and updates anytime.

Go To Your Portal

Everything You Need, All in One Place

Here's what's waiting for you inside:

  • Essential FAQs to help answer common questions
  • Video tutorials on how to safely inject your medication
  • Calendar to schedule or view telehealth appointments
  • Order history and shipping updates
  • Account settings to update your info anytime
Go To Your Portal

Tip: Add hello@trimrx.com to your contacts so you never miss important updates from your care team.

TrimRx — Final Notice
Telehealth · GLP-1

Subject Line:Last chance to finish your intake!

Preview Text:A few minutes is all it takes

TrimRx

Final Notice

Your Personalized Plan is Almost Ready

All you have to do is complete your intake! Don't let this opportunity pass you by.

Finish My Intake Now

You Deserve to Feel Your Best

With TrimRx, you can look forward to:

  • Doctor-prescribed weight loss medications
  • A plan tailored to your body, lifestyle, and goals
  • Support that makes results easier to reach

All you need to do is complete your intake. It's easy, and we're here to help if you have any questions. Make today the day you take that final step and become the most confident version of yourself.

Finish My Intake Now
Half Bak'd — Galentine's Day Sale
DTC · CBD

Subject Line:Galentine's Day plans?

Preview Text:BOGO for you + your BFF

Half Bak'd

Galentine's Day Sale

Galentine's Day Special

Buy 1, Get 1 Free!

POV: You're the girl who's going to be okay after claiming your BOGO deal.

Get One Free

Invite Us to Your Galentine's Plans

One for You, One for Bestie

If you end up keeping both... we didn't see anything 🫣

Shop Now

Not a Wine Tasting. Better.

Rank everyone's favs. We can't promise there won't be any arguments.

Shop Now

The Last Minute Save

Forgot about Galentine's? Win the day with a gift we already wrapped.

Shop Now

Valentine's Day, Who?

Today's all about good friends, good flavors, and good... free stuff.

Buy 1, Get 1 Free
Half Bak'd — Spotlight: Sour'd Sumo Gummies
DTC · CBD

Subject Line:10% off cheek-tingling chill? Why not?

Preview Text:Right this way →

Half Bak'd

Spotlight: Sour'd Sumo Gummies

The Search:

A gummy that's tart, juicy, AND vibey.

The Result:

[Image of Sour'd Collection]


The Sour'd Spot

You made it to the mouthwatering, lip-puckering, mind-blowing part of Half Bak'd.

Here's where you'll get:

  • Something bold, not sweet
  • All the chill with zero prep
  • 10% off your next SOUR'D order
Take 10% Off
Half Bak'd — Valentine's Day — Gift the different kind of...
DTC · CBD

Subject Line:You've never seen a bouquet like this...

Preview Text:Buy one, get one, 'cause why not?

Half Bak'd

Valentine's Day — Gift the different kind of...

Buy 1, get 1 free sitewide 💖

Our Love Language? A BOGO Sale

Roses are red... A bouquet like this hits. Buy 1, get 1 free sitewide... 'Cause what's V-Day if it's not lit?

Click Here to BOGO

We're No Florists But...

Ours probably smell better, definitely don't wilt, and come with a free second pick.

Hasholes

Nothing says romance like sweet flavors with a sweeter hash core.

Buy One, Get One
Tearribles — Christmas Toys for Small Dogs
DTC · Pet · Subscription

Subject Line:Good news for your small doggo 👀

Preview Text:The Tiny Christmas Collection is live!

Tearribles

Christmas Toys for Small Dogs

We Saw Your Small Pup's Wishlist...

Dear Santa Paws,

It's me, your favorite good dog. This year I'd love three simple things:

  • My human's spot on the bed (they weren't using it… probably)
  • Extended playtime, every time
  • And tiny toys for my BIG personality

Thank you, Santa Paws! I'll leave out milk and cookies for you—well, I'll start to, and then probably eat them myself.

Wags and wiggles, your loyal pupper.

Shop the Tiny Christmas Collection
Tearribles — Pre-Order for Halloween
DTC · Pet · Subscription

Subject Line:Your dog's inner monster called 💀

Preview Text:It wants the Halloween collection

Tearribles

Pre-Order for Halloween

Limited-Edition Halloween Collection

Treat Your Monster to a NEW Victim

Our Halloween collection is creeping in… claim it before it disappears into the night!

Pre-order Now

Warning: May Cause Monster-Sized Zoomies

Halloween is almost here, and we've brewed up bundles for every kind of beast. Pre-order now to guarantee your pup's haul!

The Boo-tiful Bundle

1 toy + treats + bandana

The Creepy-Chewy Combo

1 toy + treats + bandana + chews

The Howl-O-Ween Haunt

1 toy + treats + bandana + chews + candle

The Ultimate Fright Night

Both toys + bag of chews + bandanas + candle

Snag Their Spooky Bundle

Summon Free Shipping

Just add $50+ to your cart.

Pre-order Now
Tearribles — Yellow Collection Push
DTC · Pet · Subscription

Subject Line:Up to 20% off destructible sunshine?

Preview Text:Yes, please →

Tearribles

Yellow Collection Push

Get Up to 20% Off

Bring the Sunshine to Your Pup's Playtime

Beat grey days with a toy that stands out in snow, grass, and low light — and gives you a mood boost.

But that's not all...

  • Buy 2 yellow toys in XL or Tiny and save 10%
  • Buy 3 yellow toys in XL or Tiny and save 20%
Shop the Yellow Collection (And Save!)

Prey Play that Pops

Durable Mesh Lining · Detachable Limbs

Our vibrant yellow Tearribles are built for productive destruction.

Tiny (5")

Perfect for small-but-mighty tearrors.

Grab It Now

Medium (10")

The sweet spot for everyday chompers.

Grab It Now

XL (14")

For big jaws and even bigger feelings.

Grab It Now

Go ahead. Add a little sunshine to their prey drive.

Sunday Swagger — Happy Gilmore 2
DTC · Apparel · Golf

Subject Line:Restocked: That Polo From That Movie

Preview Text:Worn by a certain happy golfer →

Sunday Swagger

Happy Gilmore 2

Happy's Back. And So Is This Polo.

Worn by golf's most chaotic on-screen legend.

Shop the Restock

1 Day. 2 Big Comebacks.

The golf sequel everyone's been waiting for AND our Checked Out Polo (which makes a little cameo) are back. The legendary swing's not guaranteed, but the swagger is.

Just Restocked

Checked Out

Almost Gone

Checked Out Youth

Act fast. This print's flying faster than HG's tee shot.


More Scene-Stealers

Press-worthy swagger meets Sunday-level comfort. Resorter and Rio Royale polos.

Condition 1 — Valentine's Day
DTC · Outdoor Gear

Subject Line:Yes. Protection is a love language

Preview Text:And this kind lasts for life 👉

Condition 1

Valentine's Day

If Protection is Your Love Language

Give them a Valentine's Day gift they'll actually use, and we'll supply an additional FREE gift in return.


Forget Ties or Socks

With these cases, you can't go wrong.

  • Choose your case.
  • Add the locks.
  • We'll take care of the price.

Must add both items to cart for price to adjust at checkout.

#1. The Pistol Range Bundle

16" 4, 3, or 4 Pistol Cases #179 + Combo Locks (2PK) FREE

#2. The Other Pistol Bundle

18" 5 Pistol Case #801 + Combo Locks (2PK) FREE

#3. The Camera Bundle

22" Camera Case #300 + Combo Locks (2PK) FREE


See? Practical Romance.

It's a thing. We promise.

Made in Texas · Lifetime Warranty · 60 Day Return/Exchange · IP67 Waterproof / Dustproof · Lockable · TSA-Compliant

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